OBJECTIVES
Email GraphicsLofta, based in San Diego, is a telehealth and e-commerce company that simplifies the sleep apnea journey with at-home testing, virtual consultations, and CPAP therapy solutions. Focused on adults aged 30–65, Lofta offers a seamless path to better sleep with expert support and modern medical devices delivered directly to customers.
I currently design branded assets for Lofta, including email graphics, icons, and social media templates. I follow established brand guidelines—using the approved color palette, typography, and iconography style—to ensure consistency across all visuals. Each design maintains a clean, trustworthy aesthetic aligned with wellness-focused trends and Lofta’s calming, professional tone.
Email Graphics
Partnered with the email marketing team to create visually engaging graphic assets—both static and animated—for sales-driven email campaigns. Designs were aligned with Lofta’s brand identity, incorporating signature colors and circular motifs to maintain consistency and boost visual appeal.